our methodology

About us

Life cycle perspective

  • Develop a broader outlook
  • Optimise key stages of the supply chain
  • Provide insights to stimulate and inform the design process

Sustainable design requires a broader and more inclusive approach than conventional design practice. We believe the principles of sustainable design are already inherent in the creative process - the challenge is that they are often not being utilised.

Therefore sustainable design is not necessarily an alternative approach, but rather a review of priorities based on common sense and therefore within reach of everyone.

This broader approach looks at the complete life cycle of the packaging, or product, from raw materials to disposal, and sometimes beyond.

It is a 'front-end', strategic approach, which can reveal key insights and drivers for the design process, as well as identify potential participants for a project team.

Client list